SCHOOL SPORTS VENDOR DIRECTORY
Join the K12 Sports Tech Vendor Directory
Launching Soon - Limited Featured Spots!
A new era of AD + vendor connection is here… Rise above the competition and bring your company to the direct attention of 500+ forward-thinking ADs in the K12 Think Tank, and to 10k ADs nationally.
First come, first serve!
SECURE ONE OF THE JUST 3 “Pioneer Vendor” memberships in your company’s solution category to get these bonus benefits:
• 2-4 bonus K12 social media posts with your business name and description
• Mention & link in all 4 Monday Download newsletters in May (to our 500+ ADs in the Think Tank)
• Featured Listing in our AD Insights Newsletter (reach: 10,000 athletic administrators)
• K12 “Pioneer Vendor” badge and featured placement in directory
• Engagement from ADs in our AD Think Tank as a participant in a project where ADs check out, engage with, and provide feedback on your profile (usually reserved for premium members).
Step 1: Register
Step 2: Choose Membership Level / Pay
Step 3: Launch Profile to reach 500+ ADs in the Think Tank & 10k athletic admins nationally!
High Impact
Vendor
I Love
Transparency
AD Think Tank Super Supporter
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Engaged
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Pioneer
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High Impact
Vendor
I Love
Transparency
AD Think Tank
Super Supporter
K12
Engaged
K12
Verified
K12
Verified+
Pioneer
Vendor
About our Vendor Directory
Our K12 Vendor Directory is a centralized hub where K-12 Athletic Directors can easily discover, connect with, and review sports tech vendors. For vendors, it’s unprecedented and unparalleled access to a highly qualified audience of athletic directors.
This platform will save ADs hours of research and guesswork, offering an at-a-glance view of who’s out there, what they offer, and how to connect. It’s a first-of-its-kind resource designed to bridge the gap between technology and athletics.
Register your company on the K12 Sports Tech Vendor Directory here.
Our Work With Vendors
- Provide Market Insights & AD Feedback
- Support Sustainable Growth & Customer Acquisition
- Ensure long-term success
Our programs:
- K12 Vendor Directory Membership*
- AD Engagement*
- Market Insights & Interest Survey*
- Pilot Program*
- Vendor Impact Initiative (Customer Survey)
- Emerging Innovators Program
- Conference Collaboration and/or Event Sponsor
- K12 Content & Resource Partner
- K12 Customer Success Program
- K12 Ambassador Program
*most popular programs
Vendors: Book an intro call directly with Abby (Founder) or inquire at connect@k12sportstech.com to learn more.
The Vendor Impact Initiative
Through the K12 Sports Tech Vendor Impact Initiative, we seek to encourage industry best practices that support, serve, and create a positive impact on school athletics. To do this, K12 collects and arms athletic administrators and staff with comprehensive, unbiased feedback and data about tech solutions and vendors in the school sports space; to help equip athletic departments with resources that truly fit their programs and serve student athletes.
Become a K12 High Impact Vendor
A K12 Sports Tech High Impact Vendor puts the service and support of school athletics and student athletes first, in words and action. This is measured through receiving high K12 Vendor Impact Survey marks in the following by their customers:
- Functionality / Ease of Use
- Student Impact
- Customer Support
- User Adoption
- Company Values
- Privacy & Security
- Budget Impact & Costs
- Integration and Innovations
Learn more about becoming a High Impact Vendor: connect@k12sportstech.com
Vendor Services
AD ENGAGEMENT
Our most popular and impactful program. K12 connects vendors to hand-selected AD Think Tank members to collect invaluable insight, market information, data, and guidance from forward-thinking administrators in the space…via one-on-one call and multiple surveys.
This relationship-driven process also provides vendor clients with potential long-term customers, and ADs with innovative solutions to introduce to their program.
*Most popular. Great for ALL vendors interested in growing quickly and effectively in the school sports space. 76% prospect qualification rate.
*Vendors must meet certain criteria to participate. Inquire here.
Research & Growth
K12 helps create and facilitate the collection of information/data, feedback, and preliminary interest in vendor solutions through a video overview and comprehensive survey of select AD Think Tank members.
This program is a fast path to key market insight, competitive landscape information, and positioning feedback. It is also provides a high level view of the overall market opportunity for our vendor clients.
*Great for vendors on a budget and time crunch wanting to grow brand recognition, gain key high level data and insights, and establish a prospect pipeline.
Interest Survey
This survey program serves as Phase 1 for many of our client projects, generating powerful landscape data & feedback from athletic directors in our AD Think Tank, while collecting potential interest in the vendor solution.
Creating a baseline of data and insight, tailored to set up an effective long term engagement with K12 Sports Tech, makes this program an incredibly effective launch point to success and growth with K12 and the AD Think Tank.
*Great for vendors interested in creating a baseline for extra effective work with K12 Sports Tech and the AD Think Tank.
Market Insight & Recommendations – Part of ALL K12 Sports Tech Programs
With many years of experience working in the school sports tech space with hundreds of athletic administrators and coaches, K12 is well equipped and positioned to provide critical insight, recommendations, strategy, ideas, and feedback for its clients throughout all phases of work and after. Our goal is to equip our nation’s school sports programs with cutting edge, high quality products and services that allow student athletes to grow and thrive. Vendor clients that work with K12 Sports Tech and our AD Think Tank seek to understand how best to serve these programs and how to grow long term, mutually beneficial partnerships with our schools. We do everything we can to help facilitate this.
K12 Emerging Innovators Program
The K12 Sports Tech Emerging Innovators program opens the door for early-stage, mission-driven sports tech companies to gain affordable access to the school athletics space.
By connecting with our AD Think Tank—500+ forward-thinking athletic directors nationwide—we help innovators refine their solutions, gain insights, and grow alongside the schools and athletes they aim to serve.
Vendors: Learn more / Apply